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Is which the concept of your company? How are you going to run? Are you going to sell ideas or time? Treatment of cause that you define your business model. Basically there are three types of company: 1. businesses that sell tangible things. 2. Companies that sell time. 3. Companies that sell intangible things. Certainly many companies successfully mixed all three models.

In the first group, we find traditional businesses of life. Shops, factories, restaurants and farms are engaged in selling physical products to your customers. It is easier to understand business model. For this type of companies, prevailing the law of supply and demand. I.e. the more scarce product and how much mas rises most valuable demand is. The second type of company sells the most scarce of all resource: time. Here you will find professionals.

Lawyers, doctors, carriers and hotels all sell the use of their time. Depending on demand, they can demand a price high or less, but are always limited to the hours of the day. The third type of company, selling intangible products. Their products are songs, reports, information or other types of content. In this group are the media, artists and software manufacturers. The great advantage they have is that they can sell the same work repeatedly. You are still required to compete in a very competitive market. But it is not mandatory that your company fits into one of these three models. If we mix aspects of the three models, we can incorporate into our strategy current income alternatives. In this way we assure a more stable and predictable income. For example, a company that is dedicated to the purchase, sale and storage of tangible products, can sell consultancy services on distribution to other companies not competing processes. Could also develop a management software specifically designed to facilitate the integration of new customers in their logistics processes. You can thus increase their profits by incorporating intangible products and services. The shrewd businessman is always looking for synergies of this type to create complementary products that increase their core business. He is not a question of diverting your attention towards activities not correlated with your special skills, but precisely to exploit those same skills in different ways. Here you will find more information about how to create a company.